Tesco Stronger Starts Cooks

I worked on the development of comprehensive materials for the Tesco Stronger Starts Cooks programme, producing presentations, documents, certificates and other supporting assets. My role focused on shaping clear, engaging and consistent outputs that aligned with the programme’s purpose and audience, ensuring every element was visually coherent and easy to use.

Alongside this, I created video mock-ups and a range of visual concepts to help define the aesthetic direction and guide how content would ultimately be delivered. This included refining the programme’s overall look and feel, exploring layouts, and contributing to the creative decisions that shaped the final experience.

  • Tesco

  • November 2024 to Present

  • Art Direction, 3D Design, Graphic Design, Conent Layout, Information Architecture

Book cover of Tesco stronger start cooks featuring a picture of three young girls in green and blue uniforms and aprons, holding plates of spaghetti, next to a fork and a bowl of pasta with broccoli and chicken, with a blue background and green leaves.